Showing posts with label studio. Show all posts
Showing posts with label studio. Show all posts

Sunday, March 4, 2012

Portraits of an Eyewear Collector

In the early 90's, Jerrod New relocated to a sunny island full of beautiful, active people. “When you arrive in South Beach without a pair of sunglasses, you quickly come to realize that eyewear is an essential accessory for the lifestyle down here.” says New. “Not only is it functional, it’s an avenue of self-expression.” Somewhere along the way, eyewear became a passion of Jerrod’s and he opened the first Sunglass Hut store on Miami Beach. Twenty years and twenty frames later, Mr. New has a collection of some of the most iconic eyewear of the 20th and now 21st centuries. When he was just starting off on a limited budget, Oakley Frogskins became his frame of choice. Frogskins are Oakley's Collector Edition, classic wayfarer-style frames in bold colors with a reasonable one hundred ten dollar price-point. “I consider my Frogskin collection to be the starting point of my journey. They’re a collection within my collection.” New is currently sketching out ideas for his very own collection of eyewear that he is calling, Ultimate Vision. Portraits of an Eyewear Collector demonstrates Jerrod's transformative abilities from what he considers to be the 'ultimate accessory'.

Thursday, June 9, 2011

Miller Genuine Draft Print Campaign...Done.




Miller Genuine Draft Print Campaign

Copy: Kelly Mahon
Art Direction: Pilar Sala
Photography/Design: Mary Beth Koeth

The purest part of your night.

Tuesday, June 7, 2011

Photo Shoot with the One and Only...Robert Raven Kraft

Such an inspiring man...you've got to check out his story at http://www.ravenrun.net/
Someone needs to make a movie about this guy.






Friday, April 22, 2011

Miller Genuine Draft Assignment

Miller Genuine Draft slash Miami Ad School Strip Club: The one part of your night that you can count on being pure.

This is a campaign in the works...
Our other ideas involve, a vegas limo shot, bar scene, frat party complete with midgets, a goat, trannies, etc. Pretty much your typical guys night out.

Copy: Kelly Mahon
Art Direction: Pilar Sala
Photography/Design: Mary Beth Koeth




Monday, February 28, 2011

My Very First Photo Shoot...

...with a model and a makeup artist!
For one of my classes, I had to shoot an album cover (story).
Thanks to Jessica and Roselaine for making it happen! You girls are awesome.
Model: Jessica Zoo Campo
Makeup: Roselaine Bienaime-Brizzi







Tuesday, February 22, 2011

Jin Soo Rocks


Meet Jin Soo. He's a design student from Korea.
I just love his look...so I dragged him into the studio to take his picture.
Seriously, how cool is he?!
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